Shared Cultural Perspectives: An Experiential Exercise Utilizing International Students to Globalize the Classroom


  • David Blanchette
  • Nancy Brown


This paper outlines procedures for a classroom role-play experiential exercise emphasizing international student participation. The primary goal of the exercise is to develop multicultural awareness and sensitivity among classroom participants. In the role-play simulation described herein, international students act as representatives of foreign firms and solicit proposals from U.S. students’ firms for the purchase of a product or service. The pedagogical objective is to stimulate cross-cultural interactivities to increase global awareness. Although initially tested in a marketing classroom, the procedure is generalizable to a wide variety of applications