A Comparison of Performance, Attitudes, and Behaviors of MBA and BBA Students In A Simulation Environment: A Preliminary Investigation


  • Masoud Hemasi
  • Lee A. Graf
  • Calvin E. Kellogg


Recent debate over the value of the MBA degree is presented. Differences between MBA and BBA students are hypothesized and subsequently examined (in a simulated environment) through a series of comparable objective performance, behavioral, and attitudinal measures. While no significant difference was found between the performance of the two groups, BBA and MBA candidates were found to differ in their analytical orientation, cost consciousness, orientations toward planning, and locus of control.