Learning From the Gulf Oil Spill to Prepare for a Brighter Future: A New Game Engaging Stake Holders in Triple Bottom Line Accounting and Strategic Planning
AbstractIn the aftermath of the Deep Water Horizon spill, it has become evident that strategic management is no longer just applicable to the ‘above and beyond companies’. It is imperative for companies to utilize strategic management to be competitive and responsible in the market. This does not only include future-oriented decisions for the firm, it also means the interests of stakeholders, (including the natural environment) must be incorporated when creating a response plan. Taking this into consideration, this paper introduces an experiential learning game that demonstrates the importance of stakeholder theory and triple bottom line accounting in creating a strategic response plan.
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