On Use of Linguistic and Qualitative Games in Formulation of Platform-Business Strategy


  • Motonari Tanabu Yokohama National University
  • Ryo Sato Yokohama National University


We propose a way to formulate corporate strategy in the light of platform. A type of linguistic and qualitative game has been defined and developed. Based on class experience of the game played by graduate students, we discuss the effectiveness and possibility/limits.