• Kristie A. Abston Middle Tennessee State University
  • Helen A. Soter University of West Florida
  • Julie Ann S. Williams University of West Florida


business writing, experiential assignment


Employers consider communication skills as essential in new hires, but business students seem to lose some of their writing skills by the time they reach senior-level courses. This paper shares the experiences of three professors who used a persuasive memorandum assignment in four 3000- and 4000-level business courses and applied the same core writing rubric. Insights from using this assignment across courses will be shared along with ideas for future research. We hope other professors will be encouraged to standardize expectations for writing quality across courses.


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