The Market Game: Interactive Learning through Market Simulation

Dallas Brozik, Alina Zapalska

Abstract


The modeling of market structures is a complex task that must recognize the social and cultural setting of those markets. This paper introduces a market simulation that can be used in a variety of contexts to examine market structures and even test proposed structures. The simulation can be adapted to a wide variety of situations ranging from simple barter to realistic supply or demand driven economies and can be used to develop organizational skills such as communications and marketing techniques.

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