Formal Planning, Simulation Team Performance, and Satisfaction: A Replication

Authors

  • Robert N. Hornaday
  • Kent E. Curran

Abstract

This study is a replication of an earlier study that found no difference in performance between simulation teams that conducted formal planning and those that did not. In contrast, the present study found that planning teams produced higher profitability on four measures. As in the previous study, little difference was found between planners and nonplanners in their satisfaction with the simulation and their teammates. The study concludes that the different findings between the two studies can be best explained by the low market potential parameters used for the simulation in the first study. Planning teams simply did not have an opportunity to excel. In the second study, expanded market potential provided conditions where the effects of formal planning were reflected in organizational performance.

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Published

1988-03-09