Strategic Management and the Case Method: Survey and Evaluation
Resumen
The paper reports the findings of a survey of UK lecturers involved in teaching strategic management to postgraduate and post experience students. The survey identifies the lecturer’s objectives in using case studies and the effectiveness of the case method in achieving those objectives. A number of problems and difficulties are identified. The research identifies other methods that are used in the teaching of strategic management, together with their strengths and weaknesses.Descargas
Publicado
1996-03-06
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Articles