Shared Cultural Perspectives: An Experiential Exercise Utilizing International Students to Globalize the Classroom
Resumen
This paper outlines procedures for a classroom role-play experiential exercise emphasizing international student participation. The primary goal of the exercise is to develop multicultural awareness and sensitivity among classroom participants. In the role-play simulation described herein, international students act as representatives of foreign firms and solicit proposals from U.S. students’ firms for the purchase of a product or service. The pedagogical objective is to stimulate cross-cultural interactivities to increase global awareness. Although initially tested in a marketing classroom, the procedure is generalizable to a wide variety of applicationsDescargas
Publicado
1993-03-09
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Articles